Moxy Review: A 5.0 From Three, and the Hotel Bar Is the Best Value in London

Moxy Review: A 5.0 From Three, and the Hotel Bar Is the Best Value in London

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Walk in. Sit down. Nobody will ask which room you are in, and nobody ever has.

Moxy holds a perfect 5.0 from three reviews.

Three.

Which is not a rating – it is three people, three evenings and three moods – and it is displayed to the entire internet in the same font, on the same scale, as a 4.8 from fifteen thousand.

The refusal

Because one more five-star takes this nowhere, and one bad night takes it to a 4.0.

Which is the asymmetry: a venue on a perfect score has nowhere to go but down, and the fall is enormous while the sample is small.

The number is not a report card. It is a measure of how much has happened to you.

And almost nothing has happened to this one yet.

Moxy. A hotel bar. Walk in. Nobody has ever asked.

But it is a hotel bar

Which means we get to make the most useful argument in this survey.

Eight postcodes and twelve hundred and eighty-two articles.

The hotel bar is the best value in London drinking and essentially nobody in this city uses it.

Why nobody goes

It is not the price. A great many of them are no more expensive than the bar next door.

It is a specific, entirely irrational conviction that you are not allowed in.

That a hotel lobby is private. That somebody will ask which room you are staying in. That you will have to explain yourself.

Nobody will ask.

A hotel bar is a licensed premises open to the public. It is not a members’ club. There is no list, no membership, and nobody is going to check a room key.

Eight postcodes. It has never once happened.

Why they are good

Because they are not trying to be anything.

A hotel bar has a guaranteed customer – the person upstairs – and therefore no incentive whatsoever to be interesting.

So it is simply good.

Comfortable chairs. Proper lighting. A competent list. Staff who are not performing. And a noise level at which two people can hear each other.

The complete specification

A chair you can sit in for two hours. Light you can read a menu by. A noise level at which two people can hear each other. Somebody behind the bar who is pleased to see you.

That is the entire list.

No rope. No theme. No hidden door.

And the hotel bars deliver every item on it by accident.

Verdict

Three reviews. Not a rating.

Walk in. Sit down. Nobody is going to stop you.

The one thing they get wrong

The lighting, occasionally, and it is worth naming because it is the only failure mode.

A hotel bar that has been recently refurbished by a design consultancy will frequently be too dark – because darkness photographs well, and because somebody has confused atmosphere with an inability to see.

You should be able to read the menu without turning on a phone.

That is not a high bar. It is the lowest possible bar.

And a startling number of expensive rooms in this survey fail it.

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