Tag: Be Ready campaign

Culture Current Absurdities Lifestyle Social

Britain Prepares for Emergency, Creates One in Beans Aisle

Bethan Morgan

National Survival Plan Rests on Tinned Peaches and a Tin Opener UNITED KINGDOM: The government has advised households to prepare for emergencies, and Britain has responded by preparing a shortage of everything required to survive one. Iceland Tinned Food Sales Jump 40 Per Cent After Be Ready Campaign Following the Be Ready campaign, Iceland reported a 40 per cent rise in sales of tinned products over a weekend. Shops also…

Current Absurdities

Whitehall Asks Britons to Manage Without It

Aishwarya Rao

Ministers recommend tinned beans, cash and a torch for three days LONDON, England (The London Prat) — The British government has advised households to prepare for three days without essential services, a message that has raised an uncomfortable question across the kingdom: are we preparing for a catastrophe, or has someone finally inspected the infrastructure? Be Ready: The Government’s Three-Day Emergency Kit The Cabinet Office’s Be Ready emergency preparedness campaign,…